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SEO Audit

Business: [Business name]

Website: [Website address]

Target keyword/location: [Customer-provided target]

Audit date: [Date]

Evidence reviewed: [Pages, source, robots, sitemap, metadata, structured data]

Executive Summary

[Overall organic visibility condition, most important blockers, and fastest SEO wins.]

Audit Score

SEO Score: [Score]/100

CriterionWeightScoreEvidence
Page titles10[ ][Evidence]
Meta descriptions8[ ][Evidence]
Heading hierarchy10[ ][Evidence]
Canonicals8[ ][Evidence]
Robots and indexability10[ ][Evidence]
Sitemap coverage8[ ][Evidence]
Structured data12[ ][Evidence]
Internal linking10[ ][Evidence]
Image ALT and media SEO8[ ][Evidence]
Mobile SEO8[ ][Evidence]
Broken links and technical hygiene8[ ][Evidence]

Critical Issues

  1. [Finding]
    Observation: [What was found]
    Evidence: [URL, tag, source, tool output, or screenshot reference]
    Business Impact: [Traffic/indexing impact]
    Recommendation: [Specific SEO fix]
    Priority: Critical
    Estimated Time to Fix: [Time]
    Estimated Effort: [Low/Medium/High]
    Expected Benefit: [Expected improvement]

High Priority Issues

  1. [Use the same evidence-based finding format.]

Medium Priority Issues

  1. [Use the same evidence-based finding format.]

Quick Wins

  1. [Fast SEO improvement with evidence and expected benefit.]

Recommended Actions

  1. [Prioritised SEO action]

30-Day Action Plan

  1. Week 1: [Indexing and metadata fixes]
  2. Week 2: [Structured data and internal links]
  3. Week 3: [Content/page improvements]
  4. Week 4: [Recheck and measure]

Final Recommendation

[What to fix first and what can wait.]

Audit Limitations

Public-page SEO review only. No Search Console, analytics, server logs, ranking guarantee, or revenue guarantee was used.